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Small Business Basics: Marketing

Find customers who appreciate your products and services. Learn who your target market is and discover some basic marketing strategies that you can implement into your marketing plan.

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Small Business Basics: Market Research (Video)

Stay current and grow your business by understanding the trends in your industry. Learn more about your competition and position yourself better in front of the right types of clients. This video will explain the basics of conducting savvy research that achieves results.

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Small Business Basics: Business Structure

There are three common types of business registrations in Alberta. Before you choose to register your business, discover the important differences between each type of registration.

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Small Business Basics: Business Planning (Video)

Learn how the answers to five key questions can help you form the basics of a simple business plan. Turn your answers into a winning blueprint that you can use to build your business and access funding.

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Break-Even Analysis

Business owners can use a breakeven calculation (also called breakeven analysis) to determine how many product or service units they need to sell at a given price point to break even. Once you know the fixed and variable costs for the product or service your business produces or a good approximation of them, you can use that information to calculate your company’s Breakeven Point1BreakEvenAnalysis

Financial Statements 101

The Income Statement is also called a Profit & Loss Statement. If you are wondering about the profitability of your company or “the bottom line” then look no further than the bottom line of your Income Statement.


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Aetna, Beaver Mines, Burmis, Cardston, Carway, Chief Mountain, Claresholm, Cowley, Fort Macleod, Glenwood, Granum, Hill Spring, Leavitt, Lundbreck, Mountain View, Pincher Creek, Pincher Station, Stavely, Twin Butte, and Waterton